I think I want to write, to write about the new
Let’s call it the viewpoint of an onlooker, observing changes in the Indian urban landscape. Interestingly, I have reviewed three different types of building typologies, emerging in the globalized modern
The first was the shopping mall- yes; I’ve reviewed them so thoroughly that I can recite facts about Indian shopping malls in my sleep. I’ve written papers (okay, just one) on them. And I see the grasp of consumerism slowly expand its tentacles to get a hold inside the minds of the population. How consumerism has become the mark of status and existence. How where you shop is more important than what you buy and how you use it. How being in the mall makes you modern. The mall stocks western goods and commodities, which are bought by the new breed of Indian ‘transnationals’. The class that is transnational because they have been to that mysterious place that makes one more than human: abroad. The glitz, glass and chrome all shimmer invitingly. Yet, am I being too cynical? Is the mall really a sign of modernity?
After all, hum bhi ‘modern’ hain!!